Samila Beach

Samila Beach is the main urban beach of Songkhla city in Bo Yang, Mueang Songkhla District, Songkhla Province, southern Thailand. Located on the Laem Samila peninsula facing the Gulf of Thailand, it is known for its long sandy shoreline, pine-shaded promenade, and the iconic Golden Mermaid statue. The beach is a popular recreational area for locals and visitors with views of Ko Nu and Ko Maew islands offshore.

Visitors can expect a long, curved sandy beach lined with casuarina pines and a paved promenade along Laem Samila Road. The central landmark is the Golden Mermaid statue on the rocks at the northern end, with views across the water to Ko Nu (Mouse Island) and Ko Maew (Cat Island). The area includes open sandy stretches, shaded seating areas, food stalls and souvenir vendors, and a relaxed urban beach atmosphere suitable for walking, photography and swimming in designated areas.

Samila Beach has long served as the principal recreational beach for Songkhla town. Its most famous landmark, the Golden Mermaid statue, was created by sculptor Jitr Buabusya and installed in 1966, becoming an enduring symbol of the city and province.

The Golden Mermaid statue depicts a mermaid from Thai folklore combing her hair, believed to bring good luck to visitors who pay respect. The beach and statue are cultural icons of Songkhla and feature prominently in local identity, festivals and tourism promotion.