Chuong Conical Hat Village

Chuong Conical Hat Village is a traditional craft village in Phuong Trung Commune, Thanh Oai District, about 30 km southwest of central Hanoi. Renowned for more than 300 years of conical hat (non la) making, it is one of Hanoi's most famous handicraft villages. Households and small workshops throughout the village produce palm-leaf hats using traditional techniques, preserving a distinctive rural craft heritage closely associated with Vietnamese culture.

Visitors can expect a rural village setting with narrow lanes, family-run workshops and houses where artisans make conical hats by hand. You can observe stages of hat making including frame making, leaf selection, stitching and decoration, see hats drying and displayed for sale, and interact with local craftspeople. The village has small shops selling hats and souvenirs, and a local market area. The environment is a working craft village rather than a formal museum.

Chuong Village has been known for conical hat production for over 300 years, with the craft passed down through generations of families in Phuong Trung Commune. The village developed as a specialized handicraft community supplying hats throughout northern Vietnam and has maintained traditional manual techniques despite modernization.

The conical hat (non la) is an iconic symbol of Vietnamese culture and daily life, associated with rural traditions, elegance and practicality. Chuong Village is recognized as a representative craft village of Hanoi, preserving intangible cultural heritage and contributing to the capital's handicraft village tourism. The village's hats are valued for their durability, fine stitching and distinctive Chuong style.